Auto & motorcycle parts · AI customer acquisition

A buyer taps your ad, sends an OEM number and asks "do you have it?": the Agent answers first, from your product material

Buyers see your ad on Facebook or Instagram and tap to message you on WhatsApp, quoting OEM numbers and models and asking whether you have a part and what the minimum order is. IceSell's built-in Agent (an AI sales assistant) answers at once in the buyer's language, from the models and OEM numbers you entered in your product material. What is not there it does not make up: it hands it to your salespeople to check. It never states a price.

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Answers only from what you entered
What is not in your material goes to a colleague
The Agent never quotes a price
16 customer languages

What parts buyers ask after tapping your ad

Eight kinds of questions arrive on WhatsApp again and again once a buyer has tapped your ad. Here is what IceSell does with each, in three groups.

Answers

The Agent answers from your material

Do you have OEM 12345-67890?
If the number is in your product material (in the model or the specifications), it says yes and names the product and the models it fits. If it is not there, it does not say "no": it tells the buyer a colleague will check.
Which models does this part fit?
The fitting models are in your product material, so it answers from them.
What is the minimum order? Can I mix part numbers? How long is the lead time?
The answers are in the FAQ and company profile you wrote: MOQ, whether numbers may be mixed, typical lead time. Whatever your rule is, write it down.

Asks first

The Agent asks first, then hands over

How much for these numbers?
It never states an amount. It checks the numbers against your product material, finds out how many of each and where to, then passes it to a colleague, who sends the quotation.
I will send you a few numbers.
When a buyer sends a few numbers at once, it checks each against your product material: it answers the ones it finds, and for the ones it cannot find it does not say "no" but hands them to a colleague to confirm.

Hands over

Always goes to your team

Can I get one sample part first?
It tells the buyer your sample policy as you wrote it, then hands the request to a colleague to arrange.
We want it made to our drawing, with our own brand.
Custom work and private labels your material does not cover go to a colleague to discuss.
You sent the wrong parts last time. How do we pay? I want to talk to a person.
Complaints (marked urgent), payment and contracts, buyers who ask for a person, and very large orders always go to a colleague. The Agent never decides these alone.

An example conversation

A buyer taps your ad and sends a first message on WhatsApp, in Spanish. The Agent answers in Spanish. The small print under each message is the English meaning, for your team.

Example conversationA made-up company and buyer. The numbers and specs are invented.

Buyer

Hola, vi su anuncio en Facebook. ¿Tienen el kit de embrague con el número OEM 12345-67890? ¿Cuál es el pedido mínimo? Envíenme su mejor precio.

English meaningHello, I saw your ad on Facebook. Do you have the clutch kit with OEM number 12345-67890? What is the minimum order? Please send me your best price.
Agent

¡Hola! Soy Lily, asistente de IA de la empresa. Sí, tenemos el número OEM 12345-67890: kit de embrague de 5 discos para motos de 125 cc. El pedido mínimo es de 100 juegos por referencia y se pueden mezclar referencias en un mismo pedido. Yo no puedo dar precios: un colega le enviará la cotización. ¿Cuántos juegos necesita y a qué país o puerto los enviamos?

English meaningHello! I'm Lily, the company's AI assistant. Yes, we have OEM number 12345-67890: a 5-plate clutch kit for 125 cc motorcycles. The minimum order is 100 sets per part number, and part numbers can be mixed in one order. I can't give prices: a colleague will send you the quotation. How many sets do you need, and to which country or port should we ship?
Buyer

Unos 300 juegos, mezclados con otras 4 referencias. Destino: Cartagena, Colombia.

English meaningAbout 300 sets, mixed with 4 other part numbers. Destination: Cartagena, Colombia.
Agent

¡Gracias! Ya pasé su consulta a mi colega, que se pondrá en contacto con usted.

English meaningThank you! I have passed your inquiry to my colleague, who will contact you.

The need is clear: a "Qualified inquiry" card appears on the workbench. A salesperson clicks "I will follow up", the buyer is theirs, and the Agent stops replying.

Qualified inquiry

Clutch kit buyer, Cartagena

Colombia
es
WhatsApp
Qualified

The buyer wants the clutch kit with OEM 12345-67890, about 300 sets mixed with 4 other part numbers, shipped to Cartagena, and is waiting for a quotation.

Product: Clutch kit, OEM 12345-67890el kit de embrague con el número OEM 12345-67890
Quantity: About 300 sets, mixed with 4 other part numbersUnos 300 juegos, mezclados con otras 4 referencias
Destination: Cartagena, ColombiaCartagena, Colombia

Why it qualified Product, quantity and destination are all clear.

The buyer is waiting for: A quotation

I will follow up
Ask the Agent to find out more
Not qualified

Getting the Agent to know your parts

The Agent answers only from what you entered, so start with the parts you sell most. You do not need to finish everything at once.

Product details: enter the numbers and models

In Products & suppliers, create a product with its name, model, description and specifications, then press Publish. Write the fitting models and OEM numbers in the model or the specifications: only what is written there can be found. A draft is invisible to the Agent.

For example: if one number is written in several ways (with and without dashes), write them all. Do not write prices.
FAQ and company profile: write down your rules

In Knowledge, the FAQ tab holds question-and-answer pairs, written the way you would answer a buyer. The Company tab holds MOQ, sample policy, custom and private-label capability, shipping and ports.

For example: What is the minimum order? Can part numbers be mixed in one order? How do you send a sample part?
Start with the parts you sell most

IceSell is not a parts-catalog lookup system: the Agent answers about the models and OEM numbers you entered, and cannot find what you did not. Enter your best sellers first and leave the rest to your colleagues. Questions the Agent could not answer appear in the "To answer" list in Knowledge: they show you what to enter next.

For example: start with the product lines you ship most, and add more over time.
Let the AI fill in the Agent, then rehearse

On the Agent page, paste a short company introduction and press "Fill it in for me": the AI fills in the Agent's name, introduction, tone and languages. Read it, change what is wrong, and press Save. Then use "Rehearse with the Agent" and play the buyer: nothing is sent to anyone.

For example: ask it a few of the numbers your buyers quote most, and check the answers.

Questions from this industry

Do I make my ads in IceSell?

No. Ads are made in Meta's own tools. IceSell starts when a buyer taps your ad and messages you on WhatsApp: the Agent answers in the buyer's language, finds out what they want, how many and where to, and hands the real buyers to your salespeople.

I have a lot of part numbers. Will the Agent find all of them?

It answers from the models and OEM numbers you entered in your product material; it is not a parts-catalog lookup system. If a number is entered, it answers. If not, it does not say "no": it tells the buyer a colleague will check, and adds the question to the "To answer" list in Knowledge. Start with your best sellers.

Our orders are small and mixed. Will they count as "not qualified"?

That depends on your settings. When a buyer asks for far less than your minimum order and will not raise it, the Agent marks them "Not now" (they may buy later). If you take many small orders, you can change that line under "What counts as a real enquiry" on the Agent page, and you can change a customer's stage by hand from the chat page.

My buyers write in Spanish, Arabic and Russian. Can the Agent answer?

The Agent answers in the language the buyer writes in, 16 languages in all. Your colleagues see a translation under each foreign-language message. When they reply themselves, they write in their own language and check the translation before it goes out.

I am not sure about it yet. Can I approve every reply first?

Yes, and we suggest it at the start. The Agent's replies wait in the "Awaiting review" list on the workbench: read one, approve it, or change a few words. Once you trust it, switch to automatic sending; before an automatic reply goes out, a second AI reads it again.

Where your data lives

Every company gets its own workspace and its own database, never shared with another company. We can host it for you, or you can install it on your own server. Where your data lives, and who can see it

Leave your details and we'll come to you

Tell us which auto or motorcycle parts you make, which countries you sell to and how you handle buyers today. We will get in touch, tell you whether IceSell fits, and work out together how to start.

Rather not fill in a form? Email us directly: sales@icesell.app